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A Stackelberg Game of Innovation Diffusion: Pricing, Advertising and Subsidy Strategies.

Luigi de CesareAndrea di Liddo
Published in: IGTR (2001)
Keyphrases
  • stackelberg game
  • supply chain
  • pricing model
  • nash equilibrium
  • artificial intelligence
  • email
  • distance measure
  • online advertising
  • innovation diffusion