Relationship between consumer participation behaviors and consumer stickiness on mobile short video social platform under the development of ICT: based on value co-creation theory perspective.
Jifan RenJialiang YangMengyang ZhuSalman MajeedPublished in: Inf. Technol. Dev. (2021)
Keyphrases
- real time
- socio technical
- case study
- mobile applications
- skill development
- social networks
- innovation diffusion theory
- st century
- mobile technologies
- context aware
- electronic commerce
- social media
- video data
- mobile phone
- video streams
- socio technical systems
- communication technologies
- mobile devices
- multimedia
- information and communications technology
- knowledge creation
- m learning
- online communities
- information and communication technologies
- video content
- theoretical framework
- human behavior
- user generated
- social behavior
- knowledge management
- information technology
- video sequences