Customer Integration into Innovation Processes: Implications from B-to-B and B-to-C Cases.
Ralf ReichwaldAnton MeyerDominik WalcherWerner KunzPublished in: MCPC (2003)
Keyphrases
- case study
- process management
- knowledge management
- electronic commerce
- customer knowledge
- genetic algorithm
- metadata
- data integration
- information integration
- data fusion
- customer requirements
- customer behavior
- business process management
- stochastic processes
- support systems
- development process
- case base
- real time
- artificial intelligence
- neural network
- databases