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Exploring the influence of gender on the web usage via partial least squares.
Manuel J. Sánchez-Franco
Published in:
Behav. Inf. Technol. (2006)
Keyphrases
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partial least squares
web usage
website
dimension reduction
web usage mining
discriminant analysis
web access
log files
web data
web logs
principal component analysis
ls svm
web users
web browsing
web mining
factor analysis
feature extraction
data sets
user sessions
low dimensional