Leveraging social grouping for trust building in foreign electronic commerce firms: An exploratory study.
Yani ShiChoon-Ling SiaHuaping ChenPublished in: Int. J. Inf. Manag. (2013)
Keyphrases
- electronic commerce
- small and medium sized enterprises
- electronic transactions
- electronic marketplaces
- reputation mechanisms
- internet auctions
- social capital
- brokerage services
- online banking
- virtual communities
- mobile commerce
- business models
- business transactions
- information technology
- electronic markets
- knowledge sharing
- social networks
- automated negotiation
- online auctions
- tourism industry
- network externalities
- trust relationships
- electronic business
- social influence
- agent technology