Multi-Grained Topological Pre-Training of Language Models in Sponsored Search.
Zhoujin TianChaozhuo LiZhiqiang ZuoZengxuan WenXinyue HuXiao HanHaizhen HuangSenzhang WangWeiwei DengXing XieQi ZhangPublished in: SIGIR (2023)
Keyphrases
- language model
- sponsored search
- language modeling
- click prediction
- probabilistic model
- document retrieval
- n gram
- retrieval model
- speech recognition
- statistical language models
- search engine
- information retrieval
- language modelling
- smoothing methods
- test collection
- vector space model
- online advertising
- query expansion
- language models for information retrieval
- pseudo relevance feedback
- translation model
- search behavior
- relevance model
- statistical language modeling