Looking Without Seeing: Understanding Unsophisticated Consumers' Success and Failure to Detect Internet Deception.

Stefano Grazioli Alex Wang

Published in: ICIS (2001)

Keyphrases

internet usage
detection method
detection algorithm
success or failure
email
information overload
online retailers
search advertising
health information
automatic detection
decision making
computer networks
incomplete information
data sets
web technologies
online shopping
business activities