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Customer Experience in Traditional and Modern Retail Formats: A Case Study of Vietnam.
Nhung Tran Thi Tuyet
Yoshinori Hara
Published in:
ICServ (2015)
Keyphrases
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customer behavior
point of sale
metadata
case study
electronic commerce
test bed
database
purchase behavior
supply chain
customer relationship management
customer knowledge
transactional data
call center
customer satisfaction
credit card
user experience
information technology
multimedia
computer vision