Nudging Moods to Induce Unplanned Purchases in Imperfect Mobile Personalization Contexts.
Shuk Ying HoKai H. LimPublished in: MIS Q. (2018)
Keyphrases
- context aware
- context aware services
- mobile devices
- mobile phone
- recommender systems
- context aware systems
- mobile networks
- m learning
- providing personalized
- autonomous mobile
- credit card
- mobile users
- mobile applications
- mobile learning
- user modeling
- mobile environments
- computing environments
- mobile computing
- mobile services
- mobile commerce
- user model
- intelligent mobile
- wireless networks
- data sets