Cross-Layer Design of Influence Maximization in Mobile Social Networks.

Chih-Hang Wang Po-Shun Huang De-Nian Yang Wen-Tsuen Chen

Published in: CoRR (2016)

Keyphrases

influence maximization
social networks
greedy algorithm
viral marketing
information propagation
diffusion model

online social networks
social network analysis
influence propagation
social interaction
mobile devices
mobile applications

mobile phone
complex networks
social networking
community detection
information flow

network structure
objective function
user experience
dynamic programming
social media