Knapsack-Based Reverse Influence Maximization for Target Marketing in Social Networks.
Ashis TalukderMd. Golam Rabiul AlamNguyen H. TranDusit NiyatoChoong Seon HongPublished in: IEEE Access (2019)
Keyphrases
- influence maximization
- viral marketing
- social networks
- information propagation
- online social networks
- greedy algorithm
- influence propagation
- diffusion models
- information diffusion
- social media
- knapsack problem
- diffusion model
- dynamic programming
- social network analysis
- social networking
- social interaction
- social relationships
- seed set
- upper bound
- community detection
- social network data
- social influence
- high resolution