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Exploring Consumer Citizenship Behavior by Personification of E-Commerce Virtual Anchors Based on Shopping Value.
Linling Zhong
Yongzhong Yang
Zheng Mei
Yuxi Xie
Aixian Yu
Published in:
IEEE Access (2024)
Keyphrases
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online stores
electronic commerce
online shopping
consumer behavior
purchasing behavior
virtual world
virtual reality
online retailers
professional development
online shoppers
artificial intelligence
social networks
computer science
virtual environment
point of sale
shopping mall