A Novel Data-Mining Approach Leveraging Social Media to Monitor Consumer Opinion of Sitagliptin.
Altug AkayAndrei DragomirBjorn-Erik ErlandssonPublished in: IEEE J. Biomed. Health Informatics (2015)
Keyphrases
- social media
- public opinion
- monitoring system
- online consumer
- consumer reviews
- real time
- electronic commerce
- sentiment analysis
- social networks
- viral marketing
- social media platforms
- user generated content
- social networking
- purchase behavior
- social media content
- user generated
- blog posts
- positive or negative
- social interaction
- opinion mining and sentiment analysis
- customer reviews
- social media data
- product reviews
- learning algorithm
- consumer behavior
- health related
- social media sites
- social context
- information sources
- finer granularity
- data sets