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Factors Influencing Online Hotel Booking: Extending UTAUT2 with Age, Gender, and Experience as Moderators.
Chia-Ming Chang
Li-Wei Liu
Hsiu-Chin Huang
Huey-Hong Hsieh
Published in:
Inf. (2019)
Keyphrases
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factors influencing
internet shopping
factors affecting
technology acceptance
behavioral intention
online learning
internet usage
male and female
age groups
discussion forums
technology adoption
males and females
grounded theory
online environment
age related
community college
content analysis
real time