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Neurophysiology of sensory imagery: An effort to improve online advertising effectiveness through science laboratory experimentation.

Ya-Ling WuPei-Chun Chen
Published in: Inf. Manag. (2024)
Keyphrases
  • online advertising
  • user behavior
  • computer science
  • high resolution
  • user experience
  • display advertising
  • behavioral targeting
  • computer vision
  • expert systems
  • collaborative filtering
  • advertising campaigns