The upside of data privacy - delighting customers by implementing data privacy measures.
Henner GimpelDominikus KleindienstNiclas NüskeDaniel RauFabian SchmiedPublished in: Electron. Mark. (2018)
Keyphrases
- data privacy
- privacy preserving
- data sharing
- privacy preservation
- cloud computing
- privacy preserving data mining
- data quality
- sensitive information
- preserving privacy
- data anonymization
- privacy concerns
- sensitive data
- service providers
- private data
- original data
- distributed data
- data integration
- digital libraries
- information sharing
- data management
- information systems
- real world