Destination Marketing Organizations' Web Site Users and Nonusers: A Comparison of Actual Visits and Revisit Intentions.
Siu-Ian (Amy) SoAlastair M. MorrisonPublished in: J. Inf. Technol. Tour. (2003)
Keyphrases
- website
- potential customers
- user communities
- web content
- web logs
- decision making
- internet search engines
- log files
- user navigation
- social media
- end users
- web server logs
- web pages
- information technology
- collaborative filtering
- web server
- user profiles
- user interface
- data mining
- recommender systems
- mission critical
- web usage
- browsing behavior
- web navigation
- search engine
- internet advertising
- information systems
- web usage data
- knowledge management
- social context
- user interaction
- web users
- user behavior