Product variety, pricing and differentiation in a supply chain.
Sampath RajagopalanNan XiaPublished in: Eur. J. Oper. Res. (2012)
Keyphrases
- supply chain
- pricing strategies
- pricing schemes
- uncertain demand
- market demand
- supply chain management
- customer demand
- single product
- product life cycle
- lead time
- inventory control
- pricing model
- reverse logistics
- manufacturing companies
- quantity discount
- inventory management
- pricing mechanism
- life cycle
- bullwhip effect
- customer orders
- revenue management
- supplier selection
- operating costs
- rfid technology
- service level
- decision making
- stackelberg game
- cost savings
- demand uncertainty
- production capacity
- dynamic pricing
- radio frequency identification rfid