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Evolutionary location and pricing strategies for service merchants in competitive O2O markets.

Zhou HeT. C. E. ChengJichang DongShouyang Wang
Published in: Eur. J. Oper. Res. (2016)
Keyphrases
  • pricing strategies
  • network effects
  • inventory control
  • dynamic pricing
  • electronic commerce
  • software agents
  • supply chain
  • genetic algorithm
  • competitive market
  • customer service
  • customer satisfaction
  • market share