An examination of searcher's perceptions of nonsponsored and sponsored links during ecommerce Web searching.
Bernard J. JansenMarc ResnickPublished in: J. Assoc. Inf. Sci. Technol. (2006)
Keyphrases
- web searching
- web search
- search result
- web search engines
- search engine
- information retrieval
- search sessions
- interactive information retrieval
- web users
- information seeking
- query logs
- search tasks
- search queries
- data mining
- user experience
- information overload
- web pages
- log data
- user behavior
- user queries
- information retrieval systems
- high level
- alta vista