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A comparative study of motivational differences for online shopping.
Sunanda Sangwan
Judy A. Siguaw
Chong Guan
Published in:
Data Base (2009)
Keyphrases
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online shopping
individual differences
customer satisfaction
mobile commerce
consumer behavior
service quality
internet usage
statistically significant
personal information
shopping behavior
product descriptions
satisfaction degree
databases
learning outcomes
context aware
data collection
e learning