Quantitative analysis of trust factors on social network using data mining approach.
Simon FongZhuang YanMaya YuIris MaPublished in: FGST (2012)
Keyphrases
- quantitative analysis
- social networks
- qualitative analysis
- virtual communities
- qualitative evaluation
- trust model
- social influence
- social network analysis
- qualitative and quantitative analysis
- social connections
- social networking
- factors affecting
- social interaction
- trust evaluation
- social network sites
- transaction cost economics
- link prediction
- community discovery
- factors that affect
- factors influencing
- online social networks
- individual level
- trust management
- online communities
- ground truth