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Micro-learning Platforms Brand Awareness Using Socialmedia Marketing and Customer Brand Engagement.
Alejandro Mujica
Esteban Villanueva
Manuel Luis Lodeiros-Zubiria
Published in:
Int. J. Emerg. Technol. Learn. (2021)
Keyphrases
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learning platforms
customer service
customer relationship management
marketing strategies
direct marketing
customer behavior
learning environment
consumer behavior
potential customers
machine learning
social networks
reinforcement learning