The Impact of E-Commerce Announcements on the Market Value of Firms.
Mani R. SubramaniEric A. WaldenPublished in: Inf. Syst. Res. (2001)
Keyphrases
- anecdotal evidence
- information technology
- business activities
- economic impact
- small and medium sized enterprises
- information systems
- internet enabled
- social networks
- network externalities
- electronic commerce
- long term
- negative impact
- consumer behavior
- strategic decisions
- stock price
- managerial implications
- business models
- case study
- neural network