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Smartphones as an Opportunity to Increase Sales in Brick-and-Mortar Stores: Identifying Sales Influencers Based on a Literature Review.
Robert Zimmermann
Andreas Auinger
René Riedl
Published in:
HCI (23) (2019)
Keyphrases
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literature review
case study
public libraries
customer service
fuzzy theory
mobile devices
current issues
design science
e government