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Power-by-the-hour: the role of technology in reshaping business strategy at Rolls-Royce.

David J. Smith
Published in: Technol. Anal. Strateg. Manag. (2013)
Keyphrases
  • business strategy
  • strategic decision making
  • power consumption
  • cost effective
  • information systems
  • customer service
  • databases
  • end users
  • agent technology
  • competitive advantage
  • business analytics