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Hierarchical Interest Modeling of Long-tailed Users for Click-Through Rate Prediction.

Xu XieJin NiuLifang DengDan WangJiandong ZhangZhihua WuKaigui BianGang CaoBin Cui
Published in: ICDE (2023)
Keyphrases
  • end users
  • click through rate
  • user interface
  • user interaction
  • collaborative filtering
  • search engine
  • website
  • user experience
  • user groups
  • user studies
  • search advertising