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The Effect of Valence and Layout of Online Reviews on Purchase Intention.
Jintao Luo
Guangji Liao
Weibin Wang
Jia Zhou
Published in:
AHFE (17) (2021)
Keyphrases
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online reviews
online consumer reviews
electronic word of mouth
purchase intention
sentiment analysis
product quality
opinion mining
sentiment classification
online stores
sentence level
online shopping