Changing Views of Commercialization in Digital Games: In-Game Advertising and Advergames as Worlds in Play.
Susan B. KretchmerPublished in: DiGRA Conference (2005)
Keyphrases
- digital games
- game play
- game based learning
- computer games
- educational games
- game playing
- game mechanics
- video games
- game design
- learning environment
- serious games
- digital game based learning
- online game
- role play
- learning tools
- database
- game players
- educational contexts
- digital media
- learning games
- social interaction
- foreign language learners