Why Don't Farmers Use Cell Phones to Access Market Prices? Technology Affordances and Barriers to Market Information Services Adoption in Rural Kenya.
Susan WycheCharles SteinfieldPublished in: Inf. Technol. Dev. (2016)
Keyphrases
- small businesses
- information services
- market prices
- technology adoption
- cost effective
- electric power
- prediction markets
- stock market
- supply chain management
- information providers
- personalized information
- developing countries
- rural areas
- information and communication technologies
- factors that influence
- natural gas
- electricity markets
- information management
- trading agents
- e government
- adoption decisions
- mobile devices
- information resources
- long term