Customers' trust in e-commerce: In collective culture setting.
Fatemeh MeskaranZuraini IsmailPublished in: CAMP (2012)
Keyphrases
- customer loyalty
- customer preferences
- online banking
- online retailers
- customer satisfaction
- electronic commerce
- online stores
- internet banking
- marketing strategies
- customer relationship management
- reputation models
- trust model
- purchasing behavior
- potential customers
- business models
- business partners
- electronic marketplaces
- website design
- service quality
- consumer behavior
- data mining
- product information
- cross cultural
- trust evaluation
- social networks
- trust relationships
- product recommendation
- collective intelligence
- business activities
- perceived risk
- customer behavior
- information asymmetry
- customer service
- service providers
- collaborative filtering
- internet shopping
- e learning