Mobile App Portfolio Management and Developers' Performance: An Empirical Study of the Apple iOS Platform.
Mei LiKhim-Yong GohHuseyin CavusogluPublished in: ICIS (2013)
Keyphrases
- mobile apps
- portfolio management
- mobile applications
- portfolio selection
- portfolio optimization
- business models
- mobile devices
- m learning
- coverage includes
- smart phones
- financial data
- mobile phone
- app store
- decision making
- mobile learning
- transaction costs
- factor analysis
- user experience
- context aware
- risk management
- end users