Resource Allocation of Internet Display Advertising Considering Multiple Metric Constraints.
Hanmin WangXinglu LiuWai Kin (Victor) ChanPublished in: IEEM (2020)
Keyphrases
- resource allocation
- online advertising
- display advertising
- resource management
- resource sharing
- optimal resource allocation
- allocation strategies
- resource requirements
- resource allocation decisions
- allocation problems
- distributed resource allocation
- cooperative
- scarce resources
- advertising campaigns
- resource allocation problems
- resource usage
- search advertising
- dynamic resource allocation
- resource consumption
- grid environment
- combinatorial auctions