Statistical Modeling and Simulation of Online Shopping Customer Loyalty Based on Machine Learning and Big Data Analysis.
Jui-Chan HuangPo-Chang KoCher-Min FongSn-Man LaiHsin-Hung ChenChing-Tang HsiehPublished in: Secur. Commun. Networks (2021)
Keyphrases
- statistical modeling
- online shopping
- machine learning
- customer satisfaction
- data analysis
- service quality
- customer loyalty
- statistical models
- big data
- data mining
- feature selection
- database
- text mining
- business intelligence
- competitive advantage
- data collection
- knowledge discovery
- information systems
- marketing strategies
- shopping behavior
- personal information
- cloud computing
- decision support
- decision makers
- data warehouse
- search engine