Transformation of E-Commerce by Business and Law Perspectives: Case Study on "October Event" of Taobao Mall.
Xiaowu ZhuNing ZhangLi RenPublished in: WHICEB (2012)
Keyphrases
- case study
- business models
- electronic commerce
- business process
- cross selling
- business intelligence
- social commerce
- electronic markets
- business processes
- business world
- knowledge management
- consumer behavior
- business activities
- event detection
- electronic business
- real world
- small and medium sized
- business transactions
- data mining
- news articles
- small and medium sized enterprises
- information systems
- electronic marketplaces
- business process reengineering
- current issues
- event recognition
- customer relationship management
- software development
- legal reasoning
- business goals
- competitive advantage
- customer loyalty
- business applications
- business rules
- online stores
- product information