Strategic signaling through cloud service certifications: Comparing the relative importance of certifications' assurances to companies and consumers.

Jens LansingNils SiegfriedAli SunyaevAlexander Benlian
Published in: J. Strateg. Inf. Syst. (2019)
Keyphrases
  • relative importance
  • competitive environment
  • cloud services
  • decision making
  • case study
  • knowledge management
  • cloud computing
  • databases
  • database