Stuck Inside a Cloud: Do SaaS business models require a rethink of the traditional approach to public market valuation?
Toby McCoyPublished in: ICEEG (2022)
Keyphrases
- business models
- cloud computing
- business opportunities
- electronic markets
- cloud services
- computing resources
- mobile payment
- group buying
- data management
- competitive environment
- data center
- private cloud
- electricity markets
- service providers
- real option
- decision making
- telecommunications industry
- life cycle
- case study
- strategic management
- virtual machine
- database systems
- high level
- software as a service
- databases