Analyzing Marketing Strategies in the Emerging Mobile Communications Market: An Agent-Based Approach.
Weiyang WangManabu IchikawaHiroshi DeguchiPublished in: Int. J. Knowl. Syst. Sci. (2016)
Keyphrases
- mobile communications
- marketing strategies
- customer base
- wireless networks
- mobile computing
- distributed computing
- future trends
- customer satisfaction
- wifi
- ubiquitous computing
- customer relationship management
- decision making
- life cycle
- data mining
- support systems
- distributed systems
- real time
- decision makers
- multi agent systems
- information systems