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eMAP: Efficient User Selection for Mobile Advertisement Popularization.
Wanru Xu
Ruiqi Liu
Panlong Yang
Xiaoming Chen
Maotian Zhang
Yiwei Xu
Pengkun Sheng
Published in:
VTC Spring (2016)
Keyphrases
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mobile devices
end users
user preferences
lightweight
computationally efficient
data sets
mobile learning
user model
mobile computing
user requirements
query formulation