Geschäftsmodell-getriebene Planung von Digitalisierungsmaßnahmen in Business-to-Business-Märkten - Ein Vorgehensmodell.
Stefan KochThomas WeraniAlexander SchaubergerManuel MühlburgerBernhard FreiseisenPetra Martinek-KuchinkaPublished in: HMD Prax. Wirtsch. (2019)
Keyphrases
- business intelligence
- business processes
- electronic commerce
- decision making
- information systems
- business models
- business process
- real world
- competitive intelligence
- web services
- supply chain management
- return on investment
- artificial intelligence
- genetic algorithm
- data mining
- database
- internet and the world wide web
- business information
- process oriented
- business environment
- customer relationship management
- activity monitoring
- business rules
- data quality
- knowledge management
- software engineering
- end users
- search engine
- machine learning
- neural network
- real time