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The Impact of Ad Quality and Position on Mobile SERPs.
Afrah Olayan Alanazi
Mark Sanderson
Zhifeng Bao
Jaewon Kim
Published in:
CHIIR (2020)
Keyphrases
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high quality
higher quality
mobile devices
service quality
context aware
quality measures
mobile objects
website
mobile environments
mobile learning
mobile users
quality assessment
mobile technologies
smart phones
handheld devices
main factors