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A Novel Mental State Model of Social Perception of Brand Crisis from an Entertainment Perspective.
Rungsiman Nararatwong
Roberto S. Legaspi
Hitoshi Okada
Hiroshi Maruyama
Published in:
SBP (2015)
Keyphrases
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computational model
mental states
artificial intelligence
social networks
decision making
fuzzy logic
computer games
bdi agents
agent communication