Pervasive advertising.
Jörg MüllerAlbrecht SchmidtPaul HolleisMichael MayPublished in: GI Jahrestagung (2009)
Keyphrases
- computing environments
- context aware
- online advertising
- pervasive computing
- intelligent environments
- web pages
- consumer behavior
- smart environments
- targeted advertising
- data sets
- context aware computing
- internet advertising
- pervasive environments
- digital libraries
- multi agent
- case study
- decision making
- artificial intelligence
- real world