Introduction to the Minitrack on Social Media Influencers and Influencing.

Samira Farivar Fang Wang Wangshuai Wang

Published in: HICSS (2024)

Keyphrases

social media
viral marketing
information diffusion
social influence
social networking
social networks
user generated content
online communities
social capital
social media platforms
social interaction
neural network
big data
database systems
case study
topic specific
influence maximization
influence propagation