Comparative Analysis of Two Operational Developments within IT Companies' Servitization - Microsoft and HP.

Lukas Bickel Natalia Kryvinska

Published in: FiCloud (2017)

Keyphrases

comparative analysis
artificial intelligence
semi quantitative
cost reduction
decision making
business intelligence
fusion scheme
small and medium size
operating system
competitive advantage
future development
marketing strategies
market share
business decisions
microsoft business intelligence