Systematisches Customer Relationship Analytics im Einzelhandel.
Peter NeckelBernd KnoblochPublished in: HMD Prax. Wirtsch. (2006)
Keyphrases
- customer service
- data mining
- learning analytics
- big data
- electronic commerce
- business intelligence
- neural network
- predictive modeling
- databases
- information retrieval
- customer satisfaction
- data management
- database
- service times
- data processing
- customer knowledge
- big data analytics
- data mining applications
- cloud computing
- data warehouse
- case study
- web services
- website
- search engine
- real time