Exploring Intracity Taxi Mobility during the Holidays for Location-Based Marketing.
Wenjun WangXiao-ming LiPengfei JiaoGuangquan XuNing YuanWei YuPublished in: Mob. Inf. Syst. (2017)
Keyphrases
- social media
- website
- decision making
- data mining
- long term
- social networking
- mobile devices
- mobile users
- customer relationship management
- data mining technology
- mobile agents
- location based services
- mobile networks
- case study
- metadata
- predictive modeling
- marketing strategies
- consumer behavior
- network configuration
- mobility patterns