Show Us You Are Real: The Effect of Human-Versus-Organizational Presence on Online Relationship Building Through Social Networking Sites.
Hyojung ParkHyunmin LeePublished in: Cyberpsychology Behav. Soc. Netw. (2013)
Keyphrases
- social networking sites
- social networking
- internet users
- young adults
- social networks
- instant messaging
- online social networks
- information technology
- online communication
- information systems
- human subjects
- social media
- social software
- theoretical and practical implications
- knowledge sharing
- social capital
- social activities