Targeted Online Marketing using Social Networking.
Mohamed K. WatfaNima NajafiMahmoud BakkarPublished in: Int. J. Online Mark. (2013)
Keyphrases
- social networking
- online marketing
- social media
- marketing strategies
- social networks
- search engine marketing
- personal information
- social software
- social bookmarking
- data collection
- social networking sites
- marketing campaigns
- social activities
- user behavior
- online social networks
- user generated content
- information retrieval
- social networking services
- social interaction
- content sharing
- website
- micro blogging
- online communities
- social networking websites
- cutting edge
- user experience
- sensor networks
- decision making