Deep Learning-Based Classification of Customers Towards Online Purchase Behaviour: A Recent Empirical Study for Home Appliances.
Juin Ghosh SarkarTuhin MukherjeeIsita LahiriPublished in: Int. J. Online Mark. (2020)
Keyphrases
- empirical studies
- deep learning
- home appliances
- unsupervised learning
- machine learning
- pattern recognition
- online retailers
- feature extraction
- restricted boltzmann machine
- online stores
- decision trees
- feature vectors
- supervised learning
- feature selection
- online learning
- electronic commerce
- marketing strategies
- unsupervised feature learning
- mental models
- expectation maximization
- text classification
- dimensionality reduction
- training set
- feature space
- artificial intelligence